Diploma in SEO

In this course we will learn about fundamentals of Search Engine Optimization and later dive down into the most important things that really matter for Good SEO. 

We will start with explaining you what really matters in SEO,

We will explore various tools and techniques to be used for Creating Content, Website Architecture and Creating High Quality Backlinks. These 3 core ingredients matter the most for Search Engine to rank the website.As we move further in the course we will learn about various techniques for doing SEO such as Keyword & Key phrase  Research, understanding long tail keywords, selecting appropriate words for creating great content,title,meta description ,  understanding taxnomics, the links pointing back to your websites, anchor text , freshness of content, scheduling content via calendar. 

How clever you can be in your traffic acquisition there is not one who can always rank on a particular keyword for ever. SEO cannot be guaranteed, because Search Engine  Algorithms often change. SEO is an operational activity, and not a one time project,  which means it has to be done forever during the course of the website. It’s a Red Ocean Activity because plenty of competitors are spending Thousands $$$ everyday to rank on top keywords.

Towards the end of this course we will take up a case study, and implement all our learning for real life SEO assignment. 

Everything we will cover in these lessons is for organic ranking of web pages without any unethical practices. 

Local SEO

 SEO for local visibility.

In this course we will take a look at what local SEO means, and how it is different from traditional SEO. Throughout this course students will get tips,and tools necessary to grow business via search engine. The instructor will walk you through ranking on search engines primarily on google works.  and what criteria are important  to pay attention to. We will also cover how to conduct keyword/keyphrase research for Local SEO,,optimize your website and measure the measure of performance of your efforts. Additionally you will learn how to manage businesses with multiple locations, gain high quality backlinks, build your google my business listing,and how to Leverage local review.

This course is a great place start If you are looking to increase visibility of your local search results  ,understand how your competitors are doing and to Get a bigger picture how local SEO really works

International SEO

In this course we will cover SEO but with an international twist. It is assumed students have already completed the fundamentals of SEO so they have the expertise to take extra SEO leaning into account. 

Analyzing Website to Improve SEO

Welcome to the class of Analyzing your website to improve SEO.In this class we will teach you what to look for in your website to increase your search engine ranking

When people go online to search for product , services or information you provide  they can find you or they can find your competitors.In this course we are going to help you understand the critical area of online marketing : how to connect with people through the search engine. 

We will show you the components which you should definitely include in your website and those you will stay away from. If location is important for your business, we will lean components necessary for  local search results and local information which can really help you grow.Then we will learn about SEO Auditing using various tools and understand important parameters which you will be optimizing for SEO.

This course is designed to help you dig through the website components, to  figure out what makes sense and what is important.

So get started now with Analyzing your website to improve SEO

Introduction to SEO

1
What is SEO Today?
10 Min

Keyword Research

1
Create Keyword Planner Account
15 Min
2
How to Use Google Keyword Planner
10 Min
3
Include and Exclude Keywords
10 Min
4
Organization of Keywords
10 Min

On Site Optimization

1
About Screaming Frog
18 Min
2
Title Tag
4 Min
3
H1 Tag
4 Min
4
Canonical Tags
4 Min
5
Robots.txt File
10 Min
6
Page Speed- Gzip Compression
4 Min
7
Page Speed- Image Optimization
4 Min
8
Page Speed- Cache
4 Min

Off Site Optimization

1
Offsite Offpage Strategy
13 min
2
Create Linkable Content – Videos
10 Min
3
Create Linkable Content – Post
6 Min
4
Create Linkable Content : Infographics
7 Min
5
Finding Fast Link Opportunites
7 Min

Google Analytics

1
Creating Analytics Accounts and Implementation
7 Min
2
Google Analytics Overview
7 Min
3
Segments Filters and Searches
4 Min
4
Conclusion
4 Min

Quiz

It typically takes 24 Hours to verify your enrollment once you made your online payment. You will receive a confirmation mail once this verification is completed. Your online learning class get automatically activated after this verification. Till that time you will see blank class session. No need to worry on this. If you still have any issues , please contact the help desk via live chat or email.
There is no eligibility criteria to enroll for Certification Courses. Although we expect our students to least finished their high school /10th Grade before taking these Diploma Course. These will help them to understand concepts better.
When you apply for job, a diploma or certificate acts only add weightage to your resume and make you eligible to apply for job advertisement. It is like a gatepass for getting interview calls. However you must also know skills required to do the job, else you will not be able to clear job interview. At Skillbeam you learn these skills which make you fit for the job.
Membership Package are for students and professionals who want to be Lifelong learners. If you are willing to get certified in multiple courses, Membership plan is highly recommended. But if this is your first time on Skillbeam we suggest you to enroll with One Time Payment Option.
You have unlimited access to these course materials, provided you are not sharing your login credentials with others. In case you share your login credentials your certificate becomes automatically invalid.
These courses are designed in such a way that students can complete them as per their convenient time. There is not attendance tracker however the lessons are delivered in drip fashion - this means unless you complete one lesson you cannot move to next lesson. So the more number of days you delay, the more the duration of your course get extended.
NO , we are not a diploma mill. We are an online skill development and training marketplace, which means you have to complete the course as per the guidelines provided and within stipulated time to get the diploma certificate.
This course is available in English Language. So basic understanding of English is must for students enrolling. In future we have plan to roll out course in other languages.
You can view and review the lecture materials indefinitely, like an on-demand channel.
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!

 

2020-05-20

Due to COVID19 Pandamic, most of schools,colleges, institutions and universities are closed. This has seriously impacted future of students.Their careers are now at stake. Government has proposed online education as the solution to this issue. So to align with this we have reduced the course fee for all diploma and certification programs. On top of that new students can get flat 10% additional discount using coupon code SKILL20. 

 

05/02/2020

PS: Due to sudden surge in students enrollement,  For all new enrollment, we are doing additional verification check as per guidance provided by fraud department. It will take 24 hours to make online video lessons come live on your dashboard post verifcation of your account. We appreciate your patience.

 

05/04/2020

New Lessons are added in the curriculum as per the guidelines set by our advisory council.

 

04/04/2020

This Course Curriculum is now updated. 

 

04/02/2020

Due to error in code we lost our lesson contents while updating the website. This have impacted some of students who were online. We assure you that our team is working on it .we will be up and running in few hourse.  For the time being we have remove the test. Do not worry , all your course progress status data is intact so it will not impact your learning path. We sincerly appreciate your patience.

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Enrolled: 4782 students
Duration: 3 Month
Lectures: 22
Video: 390 Hours
Level: Advanced
Diploma in SEO
Price:
₹18,999 ₹2,999