Diploma in SEO
In this course we will learn about fundamentals of Search Engine Optimization and later dive down into the most important things that really matter for Good SEO.
We will start with explaining you what really matters in SEO,
We will explore various tools and techniques to be used for Creating Content, Website Architecture and Creating High Quality Backlinks. These 3 core ingredients matter the most for Search Engine to rank the website.As we move further in the course we will learn about various techniques for doing SEO such as Keyword & Key phrase Research, understanding long tail keywords, selecting appropriate words for creating great content,title,meta description , understanding taxnomics, the links pointing back to your websites, anchor text , freshness of content, scheduling content via calendar.
How clever you can be in your traffic acquisition there is not one who can always rank on a particular keyword for ever. SEO cannot be guaranteed, because Search Engine Algorithms often change. SEO is an operational activity, and not a one time project, which means it has to be done forever during the course of the website. It’s a Red Ocean Activity because plenty of competitors are spending Thousands $$$ everyday to rank on top keywords.
Towards the end of this course we will take up a case study, and implement all our learning for real life SEO assignment.
Everything we will cover in these lessons is for organic ranking of web pages without any unethical practices.
SEO for local visibility.
In this course we will take a look at what local SEO means, and how it is different from traditional SEO. Throughout this course students will get tips,and tools necessary to grow business via search engine. The instructor will walk you through ranking on search engines primarily on google works. and what criteria are important to pay attention to. We will also cover how to conduct keyword/keyphrase research for Local SEO,,optimize your website and measure the measure of performance of your efforts. Additionally you will learn how to manage businesses with multiple locations, gain high quality backlinks, build your google my business listing,and how to Leverage local review.
This course is a great place start If you are looking to increase visibility of your local search results ,understand how your competitors are doing and to Get a bigger picture how local SEO really works
In this course we will cover SEO but with an international twist. It is assumed students have already completed the fundamentals of SEO so they have the expertise to take extra SEO leaning into account.
Analyzing Website to Improve SEO
Welcome to the class of Analyzing your website to improve SEO.In this class we will teach you what to look for in your website to increase your search engine ranking
When people go online to search for product , services or information you provide they can find you or they can find your competitors.In this course we are going to help you understand the critical area of online marketing : how to connect with people through the search engine.
We will show you the components which you should definitely include in your website and those you will stay away from. If location is important for your business, we will lean components necessary for local search results and local information which can really help you grow.Then we will learn about SEO Auditing using various tools and understand important parameters which you will be optimizing for SEO.
This course is designed to help you dig through the website components, to figure out what makes sense and what is important.
So get started now with Analyzing your website to improve SEO
Introduction to SEO
On Site Optimization
Off Site Optimization
Due to COVID19 Pandamic, most of schools,colleges, institutions and universities are closed. This has seriously impacted future of students.Their careers are now at stake. Government has proposed online education as the solution to this issue. So to align with this we have reduced the course fee for all diploma and certification programs. On top of that new students can get flat 10% additional discount using coupon code SKILL20.
PS: Due to sudden surge in students enrollement, For all new enrollment, we are doing additional verification check as per guidance provided by fraud department. It will take 24 hours to make online video lessons come live on your dashboard post verifcation of your account. We appreciate your patience.
New Lessons are added in the curriculum as per the guidelines set by our advisory council.
This Course Curriculum is now updated.
Due to error in code we lost our lesson contents while updating the website. This have impacted some of students who were online. We assure you that our team is working on it .we will be up and running in few hourse. For the time being we have remove the test. Do not worry , all your course progress status data is intact so it will not impact your learning path. We sincerly appreciate your patience.